The Breakdown
Using Social Media to Better Meet Your Needs
Why are people wasting time on Facebook/Twitter/Flickr/Ning, etc. when they should be talking to people face to face? This type of question is asked a lot by people who don’t yet “get” social media. Socializing with others is only one of the reasons to use social media. People are turning away from newspapers and television and turning to social media to obtain news, learn new things, and entertain each other with pictures, videos, music, and games. The reason this shift has begun is simple: social media can gratify certain needs better than older forms of media. read more…
Conversation: The Catalyst for Connection
The term social media has emerged to provide a broad categorization for a collection of unique, Web-based tools for personal expression and communication, including blogs, podcasts, video and photo sharing sites, social networking sites, social bookmarking sites, and the latest social media juggernaut, Twitter. read more…
Micro-Media & The Future of Narrative
Micro-media platforms are now dominating the way we connect with people in our social networks. These are the media of text messaging, status updating, and micro-blogging that reduce the richness and complexity of life to sound bites. read more…
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